Examining football clubs’ increasingly innovative use of social media
If you want #engagement on Twitter, ya gotta lose the corporate-ness
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Social Media
Digital dominance: the Bundesliga’s gamble on social media
The Bundesliga's digital footprint is impressive
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Athletes are using their platforms to bring voice to issues they're passionate about.
Come to Besiktas! The story of a Turkish social media phenomenon
The simplistic nature of the videos is part of their charm, but were not produced like that due to the club cutting corners or rushing out the clips. Instead, Isik insists that they were deliberately made to look slapdash and thus could easily be replicated by fans in their own spin-off versions.
Running a Premier League social media account
The people controlling clubs' social media accounts are just like the rest of us.